This past weekend in New York, the United Nations created a Facebook Live filter for World Humanitarian Day that let users overlay their real-time clips with augmented reality,

For everyone who has ever watched TV, the above words undoubtedly have been uttered – in your own head or out loud – after viewing a commercial that made little or no sense.

This year’s upfront market ended up being far healthier across the board than many had anticipated.

There's a great migration happening among the citizens of YouTube, and it's not in the direction one might assume.

Facebook wants people to spend more time watching videos on its platform, as they already do on YouTube.

Disney on Tuesday said it will be pulling its movies from Netflix and will launch a Disney streaming service of its own in 2019.

From IBM’s souped-up supercomputer Watson to Google’s tricked-out, self-driving cars, marketers are navigating a new wave of tech services...

The OTT television landscape is now a full-blown dominant force in the video viewing environment according to a new report from FreeWheel,

Now that the D button on my keyboard is officially broken, the question above is a frequent topic of discussion among our clients.

People aren’t watching TV like they used to, and Nielsen is working on ways to provide its clients, both advertisers and traditional TV networks, the most accurate view

Coca-Cola has decided to eliminate the position of CMO in its organization.

Blah blah bu-blah-blah content, blah blah content blah content. Content! Bu-blah blah bu-blah content.It's hard to get through an advertising meeting without the word content being uttered, at least a few times.

Fifteen months after the Facebook-owned platform raised the maximum length on a video from 15 seconds to one minute, video has become a central area of focus for publishers there,

Recently, the Eicoff Creative team produced a :60 commercial for KT Tape that helps explain why some of the world's most elite athletes use it.

The social-networking giant is talking to Hollywood studios and agencies about producing TV-quality shows

In the past two years, the cold and allergy relief brand Zicam has shifted its TV ad-buying strategy markedly.